What is Stopping You? – Social Media Campaign

What is Stopping You? – Social Media Campaign

A lack of work experience can be a problem for many young people getting a foot in the workforce door, and multiple rejection letters can take a toll on motivation and self-esteem.

Training Alliance Group’s social media campaign “What is Stopping You?” starting this month, spotlights these barriers to work, the negative impacts they can have on the mental health of young job seekers and outlined important support available to overcome these obstacles.

The “What is Stopping You?” campaign is currently running across Facebook, LinkedIn, YouTube and Instagram earlier and is focussed on TAG’s supports available under the Federal Government’s Transition to Work (TtW) program.

Young people aged 15 to 24 are assisted under TtW to overcome barriers to employment and the campaign presents the story of Perth participant Savannah, 19, who started on TtW in June 2020.

Featuring in a video for the campaign, Savannah describes just how demotivating it was to continue to hand out her resume while receiving rejection emails, or no response at all to job applications.

After signing up for TtW and sitting down with a TAG Engagement Officer to determine her goals, Savannah gained a clearer understanding of what was stopping her from gaining employment and was helped to plan a new and more motivated way forward.

Savannah was guided though different work practises and strategies to break through her barriers and went on to earn a position with a leading customer experience organisation.

“I am now a full-time employee at Probe Group,” Savannah says in the TAG video. ”I could not be happier with where I am at – it’s a good feeling.”

In the three months to June 10 this year, TAG assisted 340 TtW participants into work placements, with 194 across southern Perth suburbs, 127 in Perth North, and 19 in Kalgoorlie.

Demand for TtW enrolment is also on the rise with 311 people enrolling in TAG’s Transition to Work program over the same period. Interest was particularly high in education placements with 88 young people successfully placed in Accredited Education and Training.

For more information on our Ttw programs, visit our website at https://www.trainingalliance.com.au/employment-services/